Have you guys heard of Parkinson's Law?

Parkinson’s Law describes how work expands to fill the time available. Give yourself a week for a task, and you’ll get it done on Friday at 5pm, just before you head out for drinks. Give yourself a day to work on something, and somehow magically it takes a day.

So let's flip this: instead of giving yourself more time to get things done, what would happen if you have yourself less?

Time constraints aren't limitations—they can be productivity amplifiers.

With less time, you prioritise better. You stop obsessing about things that don’t matter. You focus on what moves the needle and ignore everything else. You get things done.

Here's my challenge to you: Today, I want you to take your most important task and set an artificial deadline for it**.** Instead of allowing yourself the full 8 hours you might normally take, tell yourself that you only have 4 hours to complete it, and make it clear to yourself that there will be absolutely no extension to that deadline.

Embrace the time constraint and you'll be more focused and effective.

I’ll be doing the same. I’m aiming to work through the feature that allows users to record video testimonials.

Let me know how you go.

I'm posting every weekday. See you tomorrow!