Founder's Journey, Weekday Video Updates
Day 7 - Why build in public?
It's a way to be accountable. It's a marketing strategy. It's a way to build community.
07 October 2025 — Dave Cheong
Hey there! Day 7 of my startup journey!
I’m building in public, but why build in public you may ask?
I think there are really three reasons.
  1. It’s a way for me to be accountable. I’m compelled to work on my startup and chip away at it daily, because I need to have something to report, and hopefully there’ll be people that will keep me honest.
  2. Number 2 - It's a marketing strategy. It establishes credibility. In time, it’ll showcase my thought process and expertise, and that can be invaluable when I’m ready to launch.
  3. Number 3 - It's a way to build community. By being transparent, I can connect with potential customers or collaborators, and get feedback and support.
Is there more to it than just 1 minute videos? Oh Yes! Absolutely Yes!
I’m posting every weekday. Stay tuned because I’m going to take this to the next level in the coming days.

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